COUNARA OÜ · INDEPENDENT RESEARCH & INTELLIGENCE PRACTICE
You Need To Understand A Supply Chain Shift, A Sourcing Decision, Or A Trade Exposure Risk.
Counara produces written research for companies and investors moving sourcing and manufacturing away from single-country dependence. Initial corridor focus: Vietnam and Thailand, with proven methodology extending to North American nearshoring.
Every report is built on named, verified sources with explicit bias assessment.
Who Commissions This Kind Of Work
Counara works with organizations that need rigorous written analysis delivered by a one-person independent practice. Clients reach Iliyana directly by email to describe the project, with scope agreed in writing before any work begins.
Venture capital and private equity teams screening a sourcing-diversification or relocation investment thesis in Southeast Asia
Founders and operators evaluating a move of manufacturing or sourcing out of China, into Vietnam, Thailand, or Mexico
Corporate strategy and supply chain teams assessing which corridor to relocate into, and what regulatory or tariff exposure follows
Companies facing new tariff, trade-policy, or FTA changes affecting an existing cross-border supply chain
Strategy consultants or advisors who need a sourcing-relocation or trade-exposure research layer for a client engagement
This is not the right fit if you need a real-time data feed, a market sizing model built from survey data, or ongoing brand monitoring. Counara produces structured analytical reports, not dashboards or live intelligence platforms.
Two Types Of Paid Engagement
Both are scoped individually, priced transparently, and delivered as a structured written report. Every project starts with a clear written exchange by email about the question you need answered, with scope and price confirmed before work begins.
Strategic Research
Competitive Intelligence
Structured written analysis for investors, operators, and strategy teams who need a clear picture of a corridor, sector, or regulatory shift. Sourcing-relocation competitor teardowns and corridor-entry analysis
Sourcing and relocation opportunity scans by corridor
Cross-border due diligence frameworks
Regulatory and compliance landscape analysis
Full competitive intelligence reports built from named, verified sources across procurement data, institutional records, analyst publications, and partner disclosures.
Sourcing-relocation competitor teardowns and corridor-entry analysis
Tariff, FTA, and trade-policy displacement analysis
Go-to-market signals and partner ecosystem mapping
How It Works
You describe the project
Email a brief description of what you need to know and what decision it informs. Follow-up questions and scope are handled in writing.
Scope and price agreed in writing
A clear scope, timeline, and flat-rate price is confirmed before work begins.
Research and analysis
Work is conducted using named, verified sources. Every source is assessed for bias.
Written report delivered
A structured written report is delivered in the agreed format, ready to circulate internally.
Who Does This Work
Iliyana Hristova
Founder & Director, Counara OÜ. Counara is a one-person practice. Every project is researched, written, and delivered by Iliyana directly. If you commission a project, you are working with the person whose name is on the company.
BASED
Remote, Thailand and Vietnam
REGISTERED
Counara OÜ, Estonia (Reg. No. 17314623)
LANGUAGES
English, Norwegian
MARKETS COVERED
Vietnam, Thailand, and Mexico: sourcing relocation, trade exposure, and supply chain diversification research
Published Work
Selected work on sourcing relocation and cross-border trade exposure. Full reports available on request.
COMPETITIVE INTELLIGENCE · JUNE 2026
STRATEGIC RESEARCH · JULY 2026
Cross-Border As A Moat
Genuine Relocation, Or Tariff Arbitrage?
Legal Disclaimer: Counara OÜ provides research, analysis, and strategic interpretation based on verified, named sources and publicly available information. This work does not constitute legal, financial, investment, or compliance advice. Clients are responsible for their own decisions and should consult certified professionals where appropriate.
Counara OÜ
Reg. No. 17314623 · Registered in Estonia
Sourcing Relocation & Trade Exposure Research
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